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Week In Review: This Is Why Patients Cannot Be Customers?

What a week it’s been for us at InboundMD!

We attended our first WNY AADOM meeting, where we got to meet dozens of passionate dental office managers and listen Lois Banta speak about improving dental office operations and performance.

We learn a lot, but we also learned a lot from these great stories. We hope you do too!

This is why patients cannot be customers
Are patient satisfaction surveys important? Of course they are! But Tanya Feke reminds us that patients are people and people are often susceptible to things that cloud their judgement, especially when it comes to healthcare. [Via KevinMD]

‘Reply-all’ email chain sent to all 1.2 million NHS employees
Think you’re having a bad day? Imagine getting stuck on an email thread with 1.2 million colleagues! That’s exactly what happened across the pond when NHS employees found themselves buried in responses to a recent email sent out. [Via BusinessInsider]

Survey: After reading a good review, most consumers visit SMB websites
We’ve written extensively about the impact patient reviews have on new patient acquisition and growing you patient base. Now yet another survey points to the impact positive reviews have on generation new opportunities for businesses…and the numbers are staggering. [Via Local Search Insider]

The non-technical guide to machine learning & artificial intelligence
Interested in learning about two areas of technology that are quickly changing everything around you without having to go back to school for a PHD? Find out more about machine learning and artificial learning for non-techies. [Via Medium]

Confessions of a google spammer
Ever wonder why some websites have all the luck? It could be that they’re taking back in an aggressive scheme to game Google. Step inside the fascinating world of one Google spammer and learn why he decided to come clean. [Via ReadThink]

Garrett Smith

Garrett is the Founder, and Chief Marketer at InboundMD. Garrett has been successfully leading internet marketing campaigns for health care practices across the US for almost a decade. He's a frequent speaker at events, and author of "Book Now! Internet Marketing for Healthcare Practices", and the host of The Practice Marketing Podcast that details how successful practices are winning online.

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