Google is widely used by patients and providers alike but there’s often confusion about the different aspects of search results page (SERP). This 22 page guide explains the three major components of a Google SERP page: Google Adwords, Google Local 3 Pack and Maps, Google Organic.
One recent survey of U.S. patients show that 84% of them start their search for a doctor by consulting online reviews. This means many patients see your online profiles before your website. Ensure your practice puts its best foot forward by creating powerful online profiles.
Did you know online press is just as important as offline? We touched on what’s newsworthy for getting local press mentions before and with this guide we’ll take a deeper dive into what is worthy of you issuing an official press release for your healthcare practice.
Having accurate profiles across a variety of sites not only makes it easy for patients to find and contact you but, it also puts you in good standing with Google who will view your practice as trustworthy. That’s why we’ve compiled this list of the top 50 doctor profile websites in this infographic.
We regularly help our healthcare partners increase their ratings and monitor profiles on at least 20 different websites; that’s a lot of online real estate to cover. Get the facts about what’s affecting your healthcare practice’s online reputation in our infographic.
If you don’t take control of your online reputation the previously unthinkable may happen: You may lose a referral or potential new patient because of what they saw written about you when they searched your name before selecting an orthopedic surgeon.
Online reviews and directory listings may not seem that important but they play a crucial role in ensuring patients choose you over another provider. Check out our 6 steps to protecting your online reputation infographic.