You didn’t go through medical school, residency, and fellowships to get a one-star review. You went through all of your formal training to help patients and to give them the best care possible. It’s the goal of CareDash to give people a place to read about the experiences of patients…
Since launching in 2016, CareDash has become one of the most reliable place for patients to find information about doctors on the web. CareDash was created with the goal of creating transparency between patients and the providers who treat them. As a result, they’ve created a safe space for patients…
Would you rather just have pictures of your practice, products, and services – or amazing, high-quality videos, that provide patients with a multisensory feel for what you do? Chances are that you and your patients would choose a beautifully shot video over just text and photos. In fact, we can’t…
There are a number of ways doctors can promote their medical practice online. But how do the most successful ones build their practice using online marketing? Well it turns out that, by using a combination of digital media (press) coverage and Google Adwords, our clients have increased their appointments and…
Increasing the number of times your practice shows up in local search results is critical to marketing your healthcare practice online; but once you’ve set up the basics, how can you outperform competitors? This post will show you what you need to do to make sure your business always comes…
In 2018, social media for medical practices means taking advantage of Facebook and Instagram to increase your prospective patient audience. These platforms have evolved in 2017 and are now providing deeper, richer targeting, and now represent 20% of all internet search traffic (second only to Google at 70%). Promoting your…
Why It Is Important to Have Social Media Content According to a study by Statista, 81% of americans have a Facebook profile. I would say that’s reason enough to be on a platform with 8 out of 10 Americans is on. There are also other social media platforms that are…
I think you'll agree with me when I say that knowing where and how to promote online marketing for medical clinics and practices can be confusing. In this post I'll explain how other successful healthcare practices promote themselves by leveraging audiences in areas where 90% of prospective patients spend time…
After generating and prioritizing your list of subtopic content ideas in step one, the second step to building your practice’s online marketing program is creating a content calendar to help you direct and coordinate the necessary action. The second step involves assessing your resources to complete the type of content…
Generate and Prioritize 100 Content Ideas for your Healthcare Practice Marketing in Under 60 minutes Building your practice’s online marketing program starts by assessing whether the offline realties of your practice are accurately reflected online (and not just on your website). You need to get the lay of the land…
