Just starting a practice? Or just beginning to market your practice online? Weather you have tried Pay Per Click (PPC) advertising or not, done correctly, it’s a great way to increase patient appointments. PPC simply allows you to help potential patients match their search engine queries to the services practitioners provide.…
Google is in the business of providing information, which attracts an audience, and provides businesses with opportunity to be in front of that audience. I won’t get into the gory details, but suffice to say when a searcher (perhaps a potential patient) types something (an injury) into a search…
Medical practitioners, and practice managers, have you noticed a difference in your Google search rankings lately? Google’s ‘Possum’ update has impacted search rankings for practitioners, medical parks, and medical practices of all sizes. Last month Google updated its local search algorithm, referred to by digital marketers as ‘Possum’. All categories…
This is the fourth and final part in our series about phone systems for doctors offices. Click here to read Part I, Part II, and Part III. In this post I'll be covering a couple key points to keep your phone system running smoothly: How to configure your phone system's…
In this post I’m going to identify ways that patients can easily find your phone number.
By listing different DIDs (phone numbers) based on what content page the patient is clicking, your website can be coordinated with your phone system selection.
A DID or Direct Inward Dial is a dedicated telephone number that allows your surgeons and doctors to receive calls directly via their phone extension.
There are great resources online when it comes to selecting and buying a new phone system.
Any phone system provider out there worth their salt will provide a guaranteed level of quality and uptime and it’s important that these considerations aren’t brushed aside or taken for granted.
Make sure you take careful consideration to the Quality of Service (QoS) that is offered when picking a provider.
This is the first part in our series about phone systems for doctors offices. Click here to read Part II about how to choose the right phone system for your doctors office. For further information, click here for Part III and Part IV of this series.
Sick, tired, anxious, frustrated, new or existing, and busy. Answering the phone at a doctor’s requires a lot of patience and multitasking.
Handling the calls professionally while orienting the urgency of the situation to the doctor’s schedule is critical to the practices’ success.
Adhering to a precise and consistent process that is engineered for efficient growth starts and ends with your patients satisfaction.